The surfaces AI shoppers inspect
Shopify merchants have more than product pages to manage. AI shoppers may use product data, collections, policies, schema, knowledge-base content, Storefront MCP, and protocol discovery.
- Products, variants, inventory, and collections
- Shipping, returns, warranty, and subscription policies
- Structured data and product identifiers
- UCP, MCP, agents.md, llms.txt, robots, and sitemap